Four Types of Mobile Marketing Campaign You Should Know About
Did you know that the average person spends more time on their smartphone than they do on their desktop? Whether…
Mobile Marketing Campaign
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Inforgraphic: Consumers Inclined to Buy from Businesses on Twitter
If you haven’t yet made social media a part of your marketing efforts, here’s another compelling reason to get into…
Understanding Immediacy in Mobile Marketing
Today’s consumers are becoming more and more present-centered, more than any other generation before them. They are very interested in…
Mobile Marketing Partnership Focuses on SMS for Smarter Customer Experiences
Although personalized, targeted content isn’t new to SDL – a company well-versed in delivering content across a variety of channels,…
VeeV Toasts to Mobile Advertising Success
On Monday, VeeV Açaí Spirit – a leading açaí superfruit liqueur brand in the ultra-premium spirits category – revealed the…
Details are Critical For a Successful Mobile Campaign
The following is a guest post by Paul Faherty, Managing Partner at Text2VIP, an Atlantic City based Text Message Marketing Firm….
London Gym Sees 1,121 Sign-Ups And 2,690 Percent ROI From Location-Based SMS Campaign
UK mobile operator O2 has published results from a wildly successful location-based SMS campaign in London that drove revenues of more…
Tiger Woods Teams with AT&T
The king of all commercial sponsors is back. And this time, we get to learn a thing or two from…