SMS Messaging Innovator Integrates with Microsoft Dynamics 365 for Marketing
On Tuesday, TeleSign announced it will bring its global SMS messaging capabilities to Microsoft Dynamics 365 for Marketing. With TeleSign’s…
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First Look: Telecom and Information Services Leaders Team to Help Brands Reduce Misdirected and Illegal Robotexts
Unwanted and illegal robocalls and robotexts make up the top complaints to the FCC and FTC, with consumers filing nearly…
Calls for SMS Industry to Rein in 18% Overcharge
Business SMS provider, The SMS Works has called for the business SMS industry to rethink its unfair and unclear charging policy. Ever…
Talkspace’s Messaging Therapy Tapped By Magellan Health
Our sister site MHW reported this week that Magellan Health, Inc. has announced a collaboration with Talkspace, the global leader…
First Look: IRIO Launches Mobile App for its SMS/MMS Messaging Platform
IRIO, an industry leader in text and mobile marketing solutions, has launched a mobile app for its SMS/MMS messaging platform….
SMS Tops Email in Consumer Preference When it Comes to Business Interaction
For many marketers, it’s a case of “tell me something I didn’t already know.” But for others, it’s potentially valuable…
Do Marketers Understand Text Messaging Enough to Grasp The Power at Hand?
The following is a guest contributed post from Brandon Brodie, Mobile Engagement Expert and Program Manager at SmartStory. According to…
Infographic: How Can Retailers Use SMS Marketing
Somewhere along the way the line between SMS and email became blurred and businesses now easily intermix the two failing…
It’s Time for Marketers to Think Deeply About Text Messaging and Leverage Its Full Capabilities
The following is a guest contributed post from Brandon Brodie, Mobile Engagement Expert and Program Manager at SmartStory. According to…
FIRST LOOK: mPulse Mobile Partners with Harvard Medical School on Texting Program for Medicaid Members
Could targeted and interactive text messages to Medicaid patients improve disease management and boost primary care visits? That’s something Harvard…