TapIt! Adds Conversion Tracking for Advanced Mobile Ad Campaign Optimization
Independent mobile advertising provider TapIt! announced recently that it’s added global conversion tracking to help app developers and performance advertisers get…
justinmontgomery
Read More
Infographic: What the iPhone 5 Costs Consumers & Developers
That was quick. Our friends over at Velti have already pulled metrics to analyze the costs associated with upgrading to…
Industry Reaction & Commentary on iPhone 5 Announcement
Though it’s only been a few hours since the announcement of the iPhone 5, we’re already starting to field industry…
Webinar Tomorrow: Mobile App Engagement & Retention Using Mobile Push Messaging
Just a quick reminder that Mobile Marketing Watch is hosting a webinar tomorrow entitled “The New Rules of Success for…
App Monetization Exchange inneractive Lands $3.5M Series B for Continued Global Expansion
It’s been announced that app monetization exchange, inneractive, has secured a series B round worth $3.5M, bringing total funding for…
New Webinar: Mobile App Engagement & Retention Using Mobile Push Messaging
Ever wonder why brands with mobile apps leverage push messaging to drive user engagement? Or why push messaging has become…
Hipcricket Survey: 64% of Smartphone Owners Make Purchases from Mobile Ads
Our friends over at Hipcricket published an interesting survey recently that looked at the interest and participation consumers have for…
Innovation is Relative. Don’t Let it Move your Business Backwards
The following is a guest post by Greg Hickman, a mobile marketing consultant and founder of MobileMixed.com. Have you ever been…
Infographic: Mobile Monetization Global Landscape
Ever wonder which company does what it terms of mobile monetization? Lucky for you, the folks over at inneractive wondered…
Tatango Launches TatangoPlus, An Enterprise Version of its Popular SMS Platform
It was announced today that SMS marketing provider Tatango has debuted an all-new, Enterprise-level offering targeted at larger organizations with…