Pandora Changes Its Tune: Music Platform Makes Some Major Changes
Pandora is definitely facing the music. The innovative and creative music platform has decided it will give its advertising clients…
Mobile Music
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Pandora Pushes Forward with Innovative Native Mobile Ad Effort
Earlier this week, MMW was briefed by the team at Pandora about their new visual ad experience – a series…
Google Playing a Sweet Tune As Major Competition Looms Large
In one week’s time, Apple Music will be up and streaming. But Google isn’t standing by and letting Apple enter…
Music Streaming Giant Goes Programmatic
Pandora, the juggernaut Internet radio service, says its display inventory is now available for programmatic buying across smartphones and tablets….
Spotify Backers Not Sweating Apple Music
Apple may have impressed the world on Monday with its unveiling of a new streaming music service but Spotify and…
Music at the Core of Apple’s WWDC 2015 Keynote
Although Apple definitely had no shortage of treats in store for those looking to the future of iOS and Mac,…
Apple’s Next Venture Won’t Be Music to the Ears of Spotify, Pandora
If sources at the Wall Street Journal are correct, Apple will be singing a sweet tune on stage next week…
Digital Music Downloads Singing the Blues
Over the weekend, freshly published data from Nielsen SoundScan left digital music proponents singing the blues. According to the information…
Google Singing a New Tune in Battle with Apple
On Wednesday, Google rolled out its new music streaming subscription service. Hailed as “YouTube Music Key,” the service is a…
And the 'Beat' Goes on for Apple's Potential Record Breaking Acquisition
News emerged last night that Apple is close to sealing the deal on its largest acquisition in company history. CNBC…