A Brave New World in Digital Marketing
The difference in marketing today as opposed to 10 or 20 years ago is almost as big as the difference…
digital marketing
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Marketing Industry Hyping Digital Marketing: Is It Warranted?
In the coming years, we are expecting to see a broad and fantastic range of new digital marketing tools that…
Local Businesses: What They Need is More Transparency, Less BS From Digital Marketing Firms
“The hard truth is that companies providing digital marketing to local businesses have come under fire lately,” says Sharon Rowlands,…
Trends for 2015? More Search, Sponsored Content, Big Data
What’s in store for digital marketing 2015? More of what we saw in 2014. A lot more. “Quality content. Content…
VinVelocity Driving More Traffic to Auto Dealer Websites
How do car dealerships greenlight more visits to their websites? Dominion Performance Network, a provider of digital marketing services to…
DB Squared’s 12 Days of Holiday Marketing eBook Out Now
DB Squared released their newest ebook, 12 Days of Holiday Marketing, in mid-October, in preparation for the impending holiday shopping…
How Black Friday Marketing is ‘Ruining’ Thanksgiving
A recent report from CBS News really got our wheels spinning. Maybe “ruining” is a harsh term, but it’s no…
ICF International to Acquire Digital Marketing Tech Firm
A recent announcement by ICF International indicates that they will soon acquire the digital marketing firm Olson. The two companies…
Forget Black Friday! Digital Marketers Have Already Moved on to Superbowl XLIX
There’s still a lot of Halloween candy in the house — and the holiday tree isn’t even up — but…
Digital Marketers to Open Their Wallets Wider Next Year
In 2014, the average company spent just over 10% of its annual revenues on marketing activities, according to a recent…